What Are Robo Advisors In Singapore And Are They Safe To Invest In?

Written by Shannon Wong on May 2, 2024

Key Takeaways

Robo-advisors in Singapore offer automated, low-cost investment management using algorithms tailored to individual risk profiles and financial goals. They provide easy accessibility, making investing possible for those with minimal capital. While they enhance portfolio management through continuous adjustment and diversification, users should be aware of the reliance on algorithmic decisions and potential cybersecurity risks. Regulatory oversight by MAS ensures operational compliance and investor protection.

In Singapore, individuals and institutions seek innovative strategies to maximise their investments. This is where robo advisors come in, the modern tools revolutionising how people manage their investment portfolios.

Robo advisors in Singapore have gained popularity for their convenience and accessibility. But as with any investment tool, it’s essential to understand the potential benefits and risks involved.

This article explains what robo advisors are, how they work, their advantages, and the safety of investing with them.

What is a Robo Advisor?

Robo advisors are digital investment platforms that manage investors’ portfolios using algorithms. These platforms analyse market data to make investment decisions based on predefined investor profiles, including risk tolerance and financial goals.

This automated approach to investing has made financial advisory accessible to a broader audience, offering a simplified entry into the world of investments.

Key Features of Robo Advisors

Robo advisors in Singapore have several defining features that attract both beginner and experienced investors:

  • Automated Portfolio Management: Once your preferences and financial objectives are set, robo advisors automatically adjust your investments to align with market conditions and your personal investment strategy.
  • Lower Costs: Without the need for human financial advisors, robo advisors reduce the cost of investment management, making them an affordable option for managing portfolios.
  • Ease of Use: Robo advisor platforms are designed with user-friendliness in mind, ensuring that even those new to investing go through their investment journey smoothly.

How Robo Advisors Enhance Investment Experiences

By leveraging financial algorithms, robo advisors minimise the need for manual intervention, allowing for a more efficient investment process. This technology enables continuous monitoring and rebalancing of portfolios to ensure they remain aligned with the investor’s goals and the dynamics of the financial markets.

The accessibility of these platforms is further enhanced by their mobile-friendly interfaces, allowing investors to track their investments anytime and anywhere, simplifying the investing process and providing transparency.

Personalisation and Accessibility

One of the standout benefits of robo advisors is their ability to cater to a wide range of investment needs and preferences.

Whether you want to invest small or significant amounts, robo advisors in Singapore can accommodate different investment thresholds. This makes them particularly appealing to beginner investors or those with limited capital who still wish to engage in portfolio investment.

How Robo Advisors Operate

Step-by-Step Guide to Using Robo Advisors

Here’s a general outline of how you can start investing with a robo advisor:

  • Step 1: Registration and Account Setup: Begin by signing up on the digital investment platform of your choice. During this process, you’ll provide basic personal information and possibly undergo a brief financial assessment.
  • Step 2: Defining Investment Goals and Risk Appetite: Clearly state your financial goals, whether saving for retirement, building wealth, or funding a specific purchase. You’ll also need to define your risk tolerance, which helps the robo advisor understand how aggressively or conservatively to manage your investments.
  • Step 3: Initial Investment: Decide the amount you wish to start with. Robo advisors often allow for flexible starting points, ranging from small to substantial initial investments.
  • Step 4: Portfolio Recommendation: Based on your inputs, the robo advisor will suggest a diversified portfolio typically comprised of ETFs, bonds, and other securities. This recommendation aligns with your financial goals and risk profile.
  • Step 5: Portfolio Customisation (Optional): If the suggested portfolios don’t perfectly meet your needs, most robo advisors offer the option to tweak your investments.
  • Step 6: Automated Management and Rebalancing: Once your portfolio is active, the robo advisor monitors the market and automatically adjusts your investments to optimise performance and mitigate risk.

Advanced Algorithmic Management

Robo advisors are all about algorithm engines, which analyses real-time market data to make investment decisions. These algorithms are designed to maximise returns based on the market conditions and the individual’s investment profile.

The efficiency and precision of these algorithms provide a significant advantage over traditional investment methods, which may require more time and potentially incur higher costs due to manual management.

Benefits of Using Robo Advisors


Traditional investment management typically involves higher fees due to the need for human financial advisors and brokers. In contrast, robo advisors leverage technology to minimise these costs significantly.

  • Lower Management Fees: Robo advisors charge lower management fees because they automate many processes requiring human oversight in traditional setups.
  • No Commission Fees: Unlike traditional brokers, robo advisors usually do not charge commission fees, which can add up significantly over time.

Enhanced Accessibility

Robo advisors have made investing accessible to a wider audience, including those with limited starting capital.

  • No Minimum Investment Requirements: Many robo advisors have very low or no minimum requirements, allowing more people to start investing regardless of their initial capital.
  • User-Friendly Platforms: The platforms are designed to be intuitive and easy to use, removing barriers for those new to investing.

Automated Portfolio Management

The core of robo advising is the automated management of investment portfolios designed according to financial goals and risk tolerance.

  • Personalised Portfolios: Investors receive portfolio recommendations based on personal data they provide, tailored to their financial objectives and risk preferences.
  • Dynamic Rebalancing: Robo advisors continuously monitor and adjust portfolios to remain optimally balanced according to market conditions and the investor’s goals.

While exploring investment options like robo advisors can be a smart strategy for long-term financial planning, immediate financial needs may require a more direct solution. If you want to bridge a gap or fund an urgent project, 1AP Capital is here to help. We offer loan solutions for individuals, providing quick and straightforward assistance. Discover how we can support your financial needs by visiting our website and applying for a loan today.

Diversification and Risk Management

Effective diversification offered by robo advisors helps in managing investment risks.

  • Broad Access to Markets: Robo advisors provide access to a wide range of asset classes, including international markets, which might be more complicated or expensive to access through traditional means.
  • Automatic Risk Adjustments: Algorithms adjust the investment strategy in response to changes in the market, aiming to protect against losses and capitalise on opportunities.

Transparency and Control

Investors using robo advisors enjoy high transparency and control over their investments.

  • Regular Updates and Reporting: Robo advisors provide detailed reports and updates on investment performance, giving users a clear view of their assets’ performance.
  • 24/7 Access to Accounts: Through mobile apps and web platforms, investors can view and manage their portfolios anytime, anywhere.

Popular Robo Advisor Platforms Available in Singapore

1. StashAway

  • Minimum Sum: No minimum investment.
  • Advisory Fees: Ranges from 0.2% to 0.8% per year.
  • Unique Features: Known for its user-friendly interface and the ERAA (Economic Regime-based Asset Allocation) framework, which dynamically adjusts investments according to global economic conditions.

2. Syfe

  • Minimum Sum: No minimum investment.
  • Advisory Fees: 0.5% to 0.65% per year, decreasing with higher investment amounts.
  • Unique Features: It offers a range of diversified portfolios, including the REIT+ portfolio, which focuses on Singaporean real estate investment trusts.

3. AutoWealth

  • Minimum Sum: S$3,000.
  • Advisory Fees: 0.5% per year plus a US $18 platform fee annually.
  • Unique Features: Follows a straightforward index investing strategy and provides each client with a dedicated portfolio manager.

4. Endowus

  • Minimum Sum: $1,000 through three modes: Cash, CPF, or SRS.
  • Advisory Fees: 0.05% to 0.15% per year starting 1st May 2024.
  • Unique Features: The first platform in Singapore that allows using CPF and SRS funds for investing, focusing on low-cost funds with access to institutional class shares.

5. DBS digiPortfolio

  • Minimum Sum: $1,000.
  • Advisory Fees: Starts at 0.75% – 0.85% per year.
  • Unique Features: Combines robo-advisory technology with professional insights from DBS’s investment team, offering portfolios that blend both Asian and global investments.

6. OCBC RoboInvest

  • Minimum Sum: US $100.
  • Advisory Fees: 0.88% per year.
  • Unique Features: Features over 38 portfolios with varying risk levels and themes.

7. UOBAM Invest

  • Minimum Sum: S$1.
  • Advisory Fees: 0.6% to 0.8% per year.
  • Unique Features: Utilises a glide path algorithm to adjust the asset mix as investors approach their target goals or retirement.

Safety and Security of Investing with Robo Advisors

Here’s how robo advisors maintain high safety standards and gain users’ trust.

Regulatory Oversight

  • MAS Regulation: All financial institutions operating in Singapore, including robo advisors, are regulated by the Monetary Authority of Singapore (MAS). This oversight ensures that robo advisors comply with strict legal and operational standards to protect investors.
  • Licenses and Audits: Robo advisors are required to obtain proper licenses and are subject to regular audits. These audits ensure compliance with financial regulations and operational integrity.

Data Security

  • Encryption: Robo advisors use advanced encryption technologies to protect user data and financial transactions. This security measure is crucial in preventing unauthorised access and data breaches.
  • Privacy Policies: Strong privacy policies are in place to ensure that personal and financial information is handled confidentially and is not misused.

Investment Protection

  • Segregated Accounts: Investor funds are held in segregated accounts, separate from the company’s operational funds. This separation protects investors’ money if the robo advisor faces financial difficulties.
  • Risk Management Protocols: Robo advisors employ sophisticated risk management protocols that include continuous monitoring and automatic rebalancing of portfolios to respond to market changes and potential risks.

Building Investor Confidence

  • Transparency: Robo advisors provide high levels of transparency regarding fee structures, investment strategies, and portfolio performance. This openness helps build trust and confidence among users.
  • Customer Support: Despite the automated nature of the service, many robo advisors offer timely customer support to address any concerns and provide clarity on investment decisions.

Pros and Cons of Robo Advisors

Pros of Robo Advisors

  • Cost Efficiency: By automating most of the investment process, robo advisors significantly reduce the costs associated with managing portfolios, such as lower administrative fees and no commission charges.
  • Accessibility for All: With low or no minimum investment requirements, robo advisors make investing accessible to everyone, not just those with substantial capital.
  • Simplified Investment Experience: The user-friendly interfaces and automated management of investments make robo advisors particularly appealing to novice investors and those who do not want to manage their portfolios actively.
  • Diversified Investment Opportunities: Robo advisors provide access to various asset classes, including international markets.
  • Adaptive Portfolio Management: Continuous monitoring and automatic rebalancing ensure the investor’s portfolio adapts to changing market conditions and personal financial goals.

Cons of Robo Advisors

  • Over-Reliance on Algorithms: While algorithms are powerful, they rely on historical data and might not always predict future market shifts accurately, impacting investment performance.
  • Limited Control: Investors may find the options for customising portfolios somewhat restrictive compared to managing their investments or working directly with a financial advisor.
  • Potential Security Risks: Although rare, the digital nature of robo advisors can expose investors to cybersecurity threats, such as data breaches and hacking.
  • Regulatory Changes: The fintech industry faces ongoing regulatory adjustments that could affect how robo advisors operate, potentially impacting their services and fees.

Robo Advisors in Singapore

As we’ve explored, robo advisors simplify the investment process, making it accessible and cost-effective, particularly for those who may not have the expertise or substantial capital to engage in traditional investing. However, as with any financial decision, it’s essential to consider both the advantages and potential downsides before committing your funds.

While robo advisors handle investments efficiently, some financial needs might require a more direct approach, such as securing a loan for immediate personal or business needs. If you need financial assistance that aligns more closely with personal loans, 1AP Capital offers solutions that can meet your specific requirements. Our process is straightforward, and our terms are designed with your best interests.

For those ready to explore more personalised financial options beyond digital investment platforms, we invite you to consider the possibilities with us. Apply now to see how we can assist in meeting your financial goals swiftly and securely.

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